Designing something striking, eye-catching, unique, bespoke, doesn’t only take time and creative input, it involves conversation with the customer to make sure what’s created is something they’re completely happy with.
Some might find this frustrating but it’s one of the aspects of design that I love; being able to draw from a persons mind the information needed to put to paper, or to computer screen, those thoughts, images, ideas and recreate what’s seen in the mind’s eye.
Often customers ask for a product but say they “don’t really know” what they want it to look like. Yet they do! Because as soon as I show them a sample piece, they’ll know if it’s not what they were thinking of!
We recently finished up this lovely banner for our local preschool. It took some conversation to whittle down to what was really wanted. And everyone is super happy with how it’s turned out! Great stuff!